Wednesday, October 14, 2009

Blog Action Day 2009


First I would like to say that I think blog action day is an amazing thing! It is great that people from all over the world can connect and express their feelings of a uniform topic and all work for a greater cause!

Although it is not something we sit and ponder every day, climate is something that affects each and every one of us. Most of our thoughts on climate only go as far as the temperature outside or weather that day. We rarely think about the long term consequences we will face due to climate. The fact that climate threatens to cause famine, flooding, war and millions of refugees makes everyone stop and think a little more about it. Climate has made many drastic changes in our world recently with tsunamis, the war in Iraq and closer to home, the recent flooding in Atlanta.

Sadly there is not much we can do to change the climate. I believe that if it is God’s will, he will do what he sees fit, however there are preventable things that we can do. Using more eco-friendly products are a start. Many companies and businesses have made everything from toothpaste to cars that are better for the environment. Just recently we have all become more aware of how the climate is changing around us and “going green” has become a growing trend. I think choosing alternatives that are more environmentally friendly are great. I believe if everyone does their part to be more conscious of the products they buy we can improve and protect our ozone layer as well as our entire world.

As a future public relations specialist or working in an advertising agency, I do not see my career as being affected by the climate, but it will be. As the going green trend becomes more popular, clients will chose representatives that feel the same way, and are familiar with the products that support the going green life style. If I were to get a client that wanted me to promote a green product of theirs, I would have no idea what audience it needed to reach or what I needed to do with their information. Because this is so popular I know that I need to do my research and be familiar with it, because there is no doubt in my mind that this issue will come up in my future career. As far as the other issues with climate goes, crisis communication is a big part of public relations. If my business was caught in the middle of a terrible situation such as a flood, I would have to know how to over come it and get the business back on its feet. Also if the company I represented wanted to help fight hunger, I would want to promote it along with the businesses name in a successful way. Whether I go the public relations or advertising route, I will have to be fully aware of what is going on in the world how climate is constantly affecting it.

Although the climate’s affects seem to get worse on our world every year, I think the way people are beginning to do their part will help stop and reverse the damages drastically. I am excited to see how I can help and improve the environment through public relations or advertising dealing with climate change. This was all possible with www.blogactionday.com

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