On Friday, October 29th, I shadowed Anna Burns at the Dalton Agency in Savannah, Georgia. The Dalton Agency, a national advertising and public relations firm, represents a wide range of global, national and regional clients. The agency provides award-winning creative designs and brand development, public and government relations, media placement, Web design, programming and television and radio production services.The Dalton Agency's headquarters are in Jacksonville, Florida but they have many branches, one which is in Savannah. Anna is their only employee but does an amazing job! I arrived at her apartment around 10a.m. and found out her only client is McDonalds. She is responsible for all of the PR and Advertising for McDonalds franchises that stretch from Charleston, SC to Brunswick, GA. Anna was so helpful, she entertained all of the questions I had and believe me, I had a lot! We started off by visiting a manager at his location and discussed their promotinal ideas for their grand re-opening after a renovation to the store. Their big event is on Black Friday and they are located next to the Savannah Mall so it should be a sucessful event. Anna has her hand in everything McDonalds does from the menu board designs to the advertisments placed in the newspapers. She is a very busy girl but is extremly organized. Anna has worked for the Dalton Agency for 5 years now and is wonderful at her job. I am so thankful I was able to shadow her for a day. I learned a lot about the profession and it really made me excited to get into the real world! Thanks Anna and the Dalton Agency for this wonderful opportunity!
No comments:
Post a Comment